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About Us

Click here to watch the video... Amici's East Coast Pizzeria is about quality, convenience, and enjoying the Northeast's distinctive Italian fare. In the mid-1980's two East Coast transplants, Peter Cooperstein from Boston, and Mike Forter from New York decided to do something about their mutual longing for the style of pizza they'd grown up with, and set out on a quest to learn the secrets that made pies from the famous pizzerias of New York, Boston, and Connecticut so distinctively delicious.


The friends discovered that their favorite pizzerias had something in common: a traditional, Italian brick oven. The 700 degree temperatures of the stone hearths produced thin crusts that were crisp, airy, and slightly chewy. When the pies ingredients were of the highest quality and freshness, those hot bricks melded together the flavors just right, for a taste that was nothing short of perfection.


Peter and Mike returned inspired, and were excited to share what they had learned with fellow East Coast transplants. In 1987 they opened the first Amici's East Coast Pizzeria in downtown San Mateo and to their delight it became a success - not only with transplants, but with EVERYONE.


With a focus on authenticity, friendly service, customer satisfaction, and with carefully measured growth, Amici's has become the Bay Area's standard for high-quality, freshly made pizzas, pastas, and salads enjoyed by thousands in their homes, businesses, and in Amici's stylish restaurants.



Awards and Reviews

"Winner of the Prestigious 'WRAP Award' from the state of California for waste reduction and recycling."   -State of California

"The Best Pizza West of New York."   -Ralph Barbieri, KNBR 680

"Thin-Crust Pizza Paradise."   -ZAGAT

"Gold Medal Winner."   -Bay Area Parent

"Best Pizza in Marin"   -Pacific Sun 'Best of Marin' Awards

"The Best Caesar Dressing in the History of the Universe"   -San Francisco Bay Guardian

"Best Pizza"   -San Mateo County Times

"Best Pizza in Mountain View"   -Mountain View Voice 'Best of' Awards

"First Place Winner for Healthiest Pizza"   -Cholesterol Council of America

"Amicis East Coast Pizzeria Repeats Ranking as Top U.S. Independent Pizza Chain"   -Pizza Today Magazine